Formerly known as The Crown League, the platform allows fans to become shared stakeholders in season-long fantasy teams and have access to the football & fantasy legends that control them
CANTON, Ohio – October 13, 2020 – Hall of Fame Resort & Entertainment Company (“HOFV” or the “Company”) (NASDAQ: HOFV, HOFVW), the only resort, entertainment and media company centered around the power of professional football and owner of the Hall of Fame Village powered by Johnson Controls in Canton, Ohio, today announced The Crown League has rebranded to the Hall Of Fantasy League (HOFL) and restructured its offering to provide a new format, features, and talent. Leveraging the professional sports league model, the HOFL aims to unify the large and fragmented fantasy football market into one national league with 10 regionally based franchises.
The HOFL is the first digital platform that will enable millions of fantasy football fans throughout the U.S. to communally engage and financially back the fantasy teams of a premier nationwide league. Participants will have the opportunity to partially stake any of the league’s franchises, each of which will be managed by a dedicated front office consisting of prominent fantasy experts and former NFL players. As team stakeholders, fans will be entitled to offer input on key roster moves and communicate directly with their teams’ front offices and fellow stakeholders. They will also receive their pro rata share of winnings based on the success of their respective franchise.
“Fantasy sports is a national pastime in the U.S. with a massively engaged market of millions of participants who partake in individual home leagues across the country,” said Mat Sposta, Co-Founder of the HOFL. “Inspired by the Green Bay Packers’ public ownership structure, the HOFL’s communal framework unites fantasy football fans through direct franchise backing, creating a unique experience and alignment of financial and rooting interests that does not exist in today’s fantasy market.”
The HOFL’s inaugural draft is expected to take place in the summer of 2021, and its first season will commence alongside the 2021-22 NFL season. Exciting announcements pertaining to franchise locations, team names and logos, front office personnel and league rules will all be announced in the months leading up to the draft. The league will leverage its access to the Pro Football Hall of Fame, NFL alumni and fantasy football personalities to create original video, audio and written league-focused content that will be hosted on its platform, helping to entertain, educate and engage team stakeholders throughout each week of the season.
“This rebrand reflects an important milestone for our fantasy football business, which has been structured to tap into the multi-billion dollar fantasy football market with a highly differentiated product,” said Michael Crawford, President and CEO of HOFV. “Given our relationships with the Pro Football Hall of Fame and the NFL Alumni Association, as well as our ability to create fresh and compelling media content, we have the playbook to build a highly engaged community that can be monetized in a number of ways.”
Reflecting its commitment to create and deliver highly informative and engaging content, the HOFL has partnered with the popular mobile trivia game platform, HQ, to launch “Hall Of Trivia on HQ,” a topical football, fantasy and sports-themed trivia show hosted by Jeff Eisenband. The show, which will focus on the current NFL season and offer viewers opportunities to win cash prizes, will launch on the HQ app on Thursday, October 22nd and air each week at 8pm Eastern, prior to the NFL’s regularly scheduled game.
About the Hall Of Fantasy League
The Hall Of Fantasy League (HOFL) is the first community-backed national fantasy league. Launching with 10 regionally based franchises in key U.S. markets, HOFL teams will be managed by a dedicated front office of fantasy experts and former NFL players. Participation in the league will come in the form of staking which will allow the public to financially back individual teams, become team stakeholders, and gain access to exclusive content, communications, and team governance features. The HOFL’s inaugural draft is expected to take place in summer of 2021 and its first season will commence alongside the 2021-22 NFL season. For more information visit www.thehofl.com.
About the Hall of Fame Resort & Entertainment Company
The Hall of Fame Resort & Entertainment Company (NASDAQ: HOFV, HOFVW) is a resort and entertainment company leveraging the power and popularity of professional football and its legendary players in partnership with the Pro Football Hall of Fame. Headquartered in Canton, Ohio, the Hall of Fame Resort & Entertainment Company is the owner of the Hall of Fame Village powered by Johnson Controls, a multi-use sports, entertainment and media destination centered around the Pro Football Hall of Fame's campus. Additional information on the Company can be found at www.HOFREco.com.